David Letterman :: Essays Papers

David LettermanAnyone that has met, seen, heard of, or listened to David Letterman can immediately tell he has a kindly and humorous personality. Anyone studying him can see that his clowning, as he called it, is more than simple clowning in its accepted wizard. In inventing weird disasters and making up places that did not exist, which he did quite often as a weather man for channel 13, he was indulging himself in another facet of his modify humor. It was non moxie-nothing more, nothing little. And the nonsense that David found most compatible with his sense of humor was fragile, soap-bubble thin, and as transparent as butterfly wings. This easygoing, laid back sense of humor has brought him were he is today.On the other hand, anyone that has met Garrett Scharton has more than likely been stung by his sarcastic, witty remarks. His sense of humor, derived from his ever-changing childhood, has taught him to always be on his toes. Garretts hardships in his early years have op ened his eyes to see the lighter side of everything to keep his sanity. This sometimes gets in his way of experiencing new things. The persist insecurities in the back of his mind, which are shadowed by his unsurpassed wit, put a wall in front of anyone trying to get close. David Letterman and Garrett Schartons sense of humor are comparable in two ways. Davids peachy, childish remarks surprise even the most intelligent of observers. He cracks jokes, plays pranks, and clowns around, to have fun. He makes population laugh to hear them have a good time. While Garrett, stings with words to keep people at a distance. David jokes around to have fun, while Garrett does it for protection. every last(predicate) throughout his life David performed sub-par academically compared to his older and younger sisters. His C average convinced him to lower his goal for going to Indiana State, and settle for Ball State. His less than professional training as a radio talk show host gave him a chance to find his own, special angle to look at news, politics, and daily life. He now gives a lot of credit for his successful career to Ball State. In 1985, to show his appreciation to Ball State, he funded a scholarship that is eligible for C students only.

War :: essays research papers fc

The ground that was once the place of many crucifixions is once a bring in universe covered in blood. In Jerusalem, the year is 637AD, and the world is about to proclaim the beginning of its own corruption. Jerusalem is the most hallowed of all cities in the world it is where the Christians believe Jesus was crucified then buried and the place where Muslims believe Muhammad, the sacrifice of Islam, ascended to heaven in company of the angel Gabriel (Wilkins 97). This place of sanctity, important to all men who believe in a higher power, is the only place on Earth that will never hold peace. The city is being surrounded by a massive army of Arab descendants, an army of the Islam religion ready gain the city unofficially under Christian control. After a year of holding out, Sophronius, the Christian bishop of Jerusalem, is forced to surrender his city. The leader of the invading force, Caliph Umar, who held the backup Commander of the Faithful is not there to take the city to des troy Christianity but to save the city from aggregate disregard of its holiness with Islam. This battle of respectable one year is the very beginning of what will soon be a 30-year war named the Crusades however, in truth the Crusades will never truly end. triumph be to Islam who took the city of Jerusalem, or so they thought. The first Crusade began in 1076 as the Muslim Turks invaded the city and took over. The Turks shunned Christian pilgrims who visited the holy land, making a holy war between Christians and Muslims. From all over Europe great nobles, clergy, and peasants began preparing for the trip to fight for Jerusalem. Over the next 30 years, Christians and Muslims made a ping niff game out of Jerusalem. The whole Eastern Hemisphere was now involved in the long, overdrawn Crusades. It had long passed the point of being a political crusade to being the Peoples Crusades (Child 16-44). War is the one thing that people try to prevent however, every generation since the writt en time of man, people have comprise themselves fighting for something they believe in. War is a state of usually open and declared armed hostile conflict between two or much political units it is usually fought by a militia but can and has been fought by civilians (War). Sometimes a war can turn into total war this involves everybody and everything a war in which countries or nations use all of their resources to destroy another organized countrys or nations ability to engage in war.

War Explored in Literature Essay -- The Crucible, The Minister’s Black

War Explored in The Crucible by Arthur milling machine, The Ministers Black Veil by Nathaniel Hawthorne, The Story of an Hour by Kate Chopin, and Leap to Freedom by Kasenkina Now every road and highwaywas littered with the corpses of human beings and animalsthe wounded were left to die. Children ran frantically, hollo for their mothersthere was no food, water, soap, or medical supplies. Like polluted waters became carriers of disease (Kasenkina 93). This is a typical scene of war demonstrated in literary works. In literature war is a very common, yet important subject and it is generally demonstrated in plays, short stories, and novels. Some of the pieces of literature in where war is shown include The Crucible by Arthur Miller, The Ministers Black Veil by Nathaniel Hawthorne, The Story of an Hour by Kate Chopin, and Leap to Freedom by Kasenkina. In these pieces of literature war is shown as a horrid event that always has both physically and psychologically bad outcomes. In ma ny literary works including the ones mentioned above the good outcomes in war are misrepresented and suppressed by the bad outcomes in war. To Begin, In The Crucible by Arthur Miller there was a war within neighbors. This literary work highly demonstrated both the physically and psychologically harsh outcomes while the good outcomes were subdued. imply on it now, its a deep thing, and dark as a pit (Kinsella 1251). In this statement Giles was talking about how people are non getting along and are accusing each other of witchcraft. This is an introduction to the harsh physical outcome because people are tortured till they own of being involved in witchcraft even if they arent. Then, if they are proven to be witches but, ... ...he good outcomes of war and stop portraying war as a horrible event because war brings about many great qualities from people by either making them fight for what they believe is right or scarcely making them learn more about other people and themselves.Wo rks CitedKasenkina, Oksana Stepanovna. Leap to Freedom. Philadelphia J.B. Lippincott, 1949. Print.Kinsella, Kate et.al. The Crucible. Prentice Hall Literature without end Voices, Timeless Themes. Upper gable roof River, NJ Pearson Education, 2002. 1233-334. Print.Kinsella, Kate et.al. The Ministers Black Veil. Prentice Hall Literature Timeless Voices, Timeless Themes. Upper Saddle River, NJ Pearson Education, 2002. 336-48. Print.Kinsella, Kate et.al. The Story of an Hour. Prentice Hall Literature Timeless Voices, Timeless Themes. Upper Saddle River, NJ Pearson Education, 2002. 634-38. Print.

The American Dream and College Essay example -- Personal Narrative Edu

The American Dream and College My junior year of high school was filled with high emotions, stressful moments, and tension closely where to apply to college and where I would be accepted and ultimately attend. At a Making the Most out of your Sixth Semester assembly that year, the entire junior caste experienced lectures from the schools college resource counselors about how to prepare for this arduous battle of college admissions. The way Sue Biermert, who is the College Admissions Counselor at my high school, opened the forum was by asking a question to the parents that put everything into perspective How many of you parents feel like you are successful? Every single hand snap fastener up from the 500 parents in the auditorium. Of those that had their hands up, she asked, How many of you parents received an Ivy League education? Every hand went down. I could see friends mouths sit there in awe that getting an Ivy League education is not needs the greatest factor at having a dependable life. Even though these shocked students were the ones hoping to be accepted by Yale and Harvard, they all simultaneously recognized that going to an Ivy League school is not a guarantee for success in life. The reality about American culture is that success is the result of individual experiences that suit the needs of each person, not necessarily the prestigious institution of learning that one attends. The college resource counselors that night wanted to stress one central problem that we were all going to face in the next twelve months. Invariably, they highlighted with personal stories and anecdotes that the admissions process is the most untrustworthy and unpredictable game anyone can get involved in. ... ...d reach the top. Unless there is a consensus in public opinion to challenge class reproduction, this system in our culture will grow exponentially more competitive annually. America is not what it in one case was, and it is an extremely arduous task to carry on a job without a college degree. While there is a rush to get married and live a family still at a young age, people still realize that you need to know where your next paycheck is coming from to support yourself. The American Dream is still a looming theory that people are striving to attain, and those people are the students of America that are being told from our elders that this is what it takes to reach that point. While it may be dirty politics to do what it takes it get by and be accepted, American culture has become a love for the game in high society to perceive that desired image of success.

Project Proposal Essay examples -- GCSE Business Marketing Coursework

Project ProposalINTRODUCTIONTopic and PurposeThis proposal identifies the emergency for a document, which will propose and develop reasons why a for-profit transportation service for Kent should be perused. This service should be considered because of the recent parking and commuting problems both(prenominal) on and off campus.There throw away been many reasons why on-campus parking has become difficult in recent years. Increased student enrollment at Kent State University has posed many problems. The parking lots cannot facilitate the growing need for vehicle parking. Campus officials have undertaken construction projects to curb the parking problem, but these renovations have closed lots in the near term. Also, the increased enrollment of students has caused overcrowding on campus buses. These on-campus parking problems also have indirectly affected off-campus parking problems.Off-campus parking in the city of Kent can be described as dismal. The bus service provided by Kent Sta te University is not geared to individual parking needs and lacks the spontaneousness students often crave. Increased challenges of off-campus parking include a higher degree of regulation from City Hall. Furthermore, limitations of guest parking at apartment complexes and leased position have increased at an increasing rate over the past three years. These off-campus and on-campus parking problems serve as catalysts for commuting problems across the board. The transportation problems of Ken...

Project Proposal Essay examples -- GCSE Business Marketing Coursework

Project ProposalINTRODUCTIONTopic and PurposeThis proposal identifies the need for a document, which will propose and develop reasons wherefore a for-profit transportation service for Kent should be perused. This service should be considered because of the recent parking and commuting problems both on and off campus.There have been many reasons why on-campus parking has become difficult in recent years. Increased student readjustment at Kent State University has posed many problems. The parking lots cannot assuage the growing need for vehicle parking. Campus officials have undertaken construction projects to curb the parking problem, but these renovations have closed lots in the near term. Also, the increased enrollment of students has caused everyplacecrowding on campus raftes. These on-campus parking problems also have indirectly affected off-campus parking problems.Off-campus parking in the city of Kent can be described as dismal. The bus service provided by Kent State Univers ity is not geared to individual parking needs and lacks the spontaneity students often crave. Increased challenges of off-campus parking include a higher(prenominal) degree of regulation from City Hall. Furthermore, limitations of guest parking at apartment complexes and leased property have increased at an increasing rate over the past three years. These off-campus and on-campus parking problems serve as catalysts for commuting problems across the board. The transportation problems of Ken...

Persuasive Essay on John Proctor from the Crucible Essay

Who is John Proctor? Is he is a hero, a villain, a conqueror? Some may suppose he is craven, but others may credit him with great fortitude. This brave man was one of many who died for what he believed in. Although many people tried to persuade him to do otherwise, he stood his ground and died an innocent man. John had many reasons for choosing what he did. At first he was going to confess to save his support and be with his family. When Danforth make him sign the paper so he could post it on the Church doors, Proctor lost it. It is my name Beca consumption I cannot have another in my life Because I lie and sign myself to lies Because I am not worth the dust on the feet of them that hang How may I live without my name? I have given you my soul leave me my name is something he yelled to the court right after signing the paper. It was his name that they were taking away from him and it was the besides one he will ever get. His sons will carry on that name, and if they post his it up for everyone to see, his good name will be ruined. Proctor is expression out for his sons, so they can carry on the family name with good reputation.Proctor had a right to not want his name up on the church doors. He didnt want everybody seeing that he had confessed that he was a witch. John is supposed to be the guy everyone in the town looks up to. He didnt want them seeing that he had committed a sin just so he could keep his life. He felt in that respect was no need for them to use him to get other people to follow in his steps and lie. Proctor said to the court, You will not use me I am no Sarah Good or Tituba, I am John Proctor You will not use me It is no part of salvation that you should use me As a result of all this anger, John rips up the paper he signed. That being the case, John Proctor was hanged for the assumptions of being a witch. I go through you all are outraged by the aftermath of all this, but Proctor do the right choice. He was concerned about having his confession made public. He was primarily afraid that his sons would never respect him and would think of him as craven for giving into the court. He died for the good of his family, not himself.

Marketing Changing Essay

Along with the changing pipeline world, customers change as well, becoming more demanding and knowledge suit qualified than before. In turn, company guidance had shifted their focus on their clients or customers so as to stay successfully in business. This transition meant that Estee Lauder m different to completely reformulate their conventional business aims and purposes from being process-focused to customer-centred.Rethinking and reformulating the organization on the separate hand, entail the consideration of some(prenominal) factors such as various processes, technology, the purlieu as well as the success factors of people (Cohen and Moore, 2000). Hence, in order to bring out exceptional customer services within the company operations, the management should employ fine-tuned organizational restructuring. Moreover, employing proactive customer commitment involves the consideration on culture and infrastructure (Lowenstein, 1997). The creation or formulation of a selling confabulation plan is essential for all industries. In virtually cases, parley is necessary to mobilize support, remove uncertainty, establish acceptance, and most classically, reduce the risks. Oftentimes, the implementation of merchandise dialogue system through for example, new product or new initiative, requires enormous allocations for both staff and financial resources. Hence, all efforts and resources must not go to permissive waste they must all be directed towards the objective of the company (Neumann and Sumser, 2002).Several disadvantages can be obtained due to inadequate planning of the trade communication system. For instance, it could ace to productivity losses, including loss of both existing and new staff and economic loss. The absence of a marketplaceing communication plan may likewise fill to false starts and personal losses, which can occur as stakeholders become frustrated and disappointed over the general mission (Neumann and Sumser, 2002).On the b right side, these losses atomic number 18 avoidable. In support of the creation of a merchandise communication plan, Shimp (2003) had noted that the efficacy of merchandise communication lies on four major aspects. These aspects state that marketing communication should be clearly positioned directed to a particular target market, created to achieve a proper(postnominal) objective and undertaken to accomplish the objective within the cipher constraint.According to Byron in 2006, Estee Lauder debuted its first-ever online campaign for its flagship brand, with ads promoting its newest anti-aging product, Advanced Night Repair Concentrate. The campaign includes a dedicated localize at www.thelittlebrownbottle.com, advertisements on blogs and a sponsored MSN.com site called Night Spa. The company declined to quantify the cost, although it said the online budget was coming out of money normally pass on traditional media. Este Lauder spent about $60 million advertising its namesake brand last year, according to a person familiar with the matter.Under the marketing plan, clear berth is place through the determination of the Estee Lauders Advanced Night Repair Concentrate, its image to the customers as well as its competitors. In terms, of market communications, these aspects are also related. merchandising communication must be clearly positioned in such a way that its objective and strategy places the product over all other competitors.An advertisement for instance, must be able to stand out to the consumers so as gain a stronger foothold within the market. Popular commercial statements for instance, also create clear positioning out of marketing communication. Estee Lauder for example is known for its main mission, which states that the companys purpose is to create value for customers to gain ground their lifetime loyalty. Through this popular slogan, Estee Lauder clearly positions itself in most retailers that provide everything the customer needs so as to gain their patronage. By direction of studying the competitors, Estee Lauder can fool a marketing communication strategy that go out clearly position its product to the target market. This aspect of marketing communication can be explained further by understanding customer relationship management. By establishing good relations with the companys customers, clear positioning of marketing communications can be attained. The implementation of customer relationship management (CRM) through the comprehensive approach can provide the company colossal competitive advantage. This aspect is very much essential to this time considering that most services or products offered by companies have certain similarities (Lowenstein, 1997).Strategy perhaps, is the most important key to the successful implementation of customer relationship management. In order to do so, company management must realize that, either directly or indirectly, the achievement of its goals contributes much to the cust omers or clients general experience with the company. Successful incorporation of people, process and technology is probably the most efficient strategy in CRM implementation. This brass begins with the purposeful and dedicated alignment of the processes employed by the management.These include the planning, organizing, directing and controlling procedures, which are all geared towards the customers (Cohen and Moore, 2000). Thus, customer management relationship, also referred to as customer service management, encompasses more than the attainment of customer satisfaction. This change management is a balance between enhanced company processes and renewed objectives. In other words, customers should also feel that the companies and businesses they support and patronize give due importance, essentiality and vitality to their operations (Cohen and Moore, 2000). Marketing communication must be created to achieve specific objectives. Upon the recognition of the target market, the compa ny must then formulate the message it wants to relay to its audience. This is also referred to as the companys value proposition. The creation of the objectives of marketing communication is important so as to cause an impact or effect to the each member of the target audience in spite of the spacious communication noise (Neumann and Sumser, 2002).In a way, the identification of the objectives will help the company come up with communication methods that will it stand out or different from the rest. The consumers need to understand fully how the communication message will affect them. If it is a relevant message, and they are able to decipher its effect on them, the company will be able to successfully communicate the message. The objectives of marketing communication are interconnected with the activities the company can apply for effective communication as well as its target market. For instance, the company aims to improve and broaden its services to its customers. In order to d o this, the company applied a strategy through the use of the internet. Considering that some customers are working on the field, this strategy will only work for customers who work on online environments.Hence, the company must apply a marketing communication strategy that is applicable for all targets. In addition to the consideration of the total target market, each individual must be exposed to the companys message several times so as to establish a stronger connection. This can be achieved through the use of several strategies such as the conduction of various events, online marketing, direct mail or advertising. Basically, the objectives of companies for employing marketing communication are concentrated on the enhancement of customer services, augmentation of market coverage, increased company profit or introduction of a new product or services. In order to achieve these objectives, companies apply various forms of strategies.The terrific growth of technological advancement has become the driving force of contemporary industries. The diffusion of the internet has revolutionized the business arena. The use of the Internet is changing high-tech marketing overnight while different industries have been trying to use it as part of their marketing strategy. It has not only reconfigured the way different firms do business and the way the consumers buy goods and services, but it has also become an effective instrument in transforming the value chain from manufacturers to retailers to consumers, creating a new retail distribution impart (Donthu and Garcia, 1999). E-marketing is a powerful tool used by different business organizations around the world. E-marketing is also known to be the online marketing strategy utilized by different company whose objective is to be the best company in their field. In various countries worldwide, more and more business firms have been using e-marketing strategy in order to be competitive. From books, foods and beverages, auto mobiles and other products and services, various firms, irregardless of their company sizes, are trying to survive by means of e-marketing strategy. Aside from being a promotional medium, the internet is a tool for marketing communications as well.Due to its interactive nature, the internet is an efficient method used in communicating with the consumers. Hence, several companies are beginning to realize the advantages of using the internet as a tool for communication. Companies then started to concentrate on designing web-related strategies and employing interactive agencies that will facilitate their development of specific company web sites as part of their integrated marketing communication strategy. There are companies however, that are effectively using the internet by incorporating their web-related strategies with the other areas of their IMC strategies. The approach now becomes integrated and more strategic.On-line marketing is considered to be the most expensive yet seems t o be the most comprehensive marketing strategy that every company wants to implement and apply. At present, people, particularly those in the business arena, tend to engage themselves within the trend of speedily growing technology so as to stay competitive.Upon surfing the internet, various companies have put up their official sites online for customers and potential consumers to view. Online or e-marketing is the latest marketing approach for any firm who wants to effectively market its products and services. In addition, e-marketing enables the company to be known worldwide since more and more people are able to access information derived from the internet. Within the business world, where competition is strict, internet marketing is one essential marketing strategy applied by most industries.Marketing is indeed a complex combination of several factors. Within the concept of effective marketing communication, an effective plan must involve clear positioning, identification of th e target market, establishment of specific objectives and strategy implementation within budgetary constraints. In order to successfully apply marketing communications, companies must be able to integrate all these factors, such as the ones exemplified by Estee Lauder to its retailers.ReferencesCohen, S. & Moore, J. (2002). Todays Buzzword CRM. Public Management, 82 (4), 10.Donthu, N. & Garcia, A. (1999). The Internet shopper. Journal of Advertising Research, 39 (3), 52-58.Lowenstein, M.W. (1997). The Customer Loyalty Pyramid. Westport, CT Quorum Books.Neumann, E. & Sumser, R. (2002). Marketing Communications A Vital Element of Achieving Change. The Public Manager, 31 (4), 9+.Shimp, T.A. (2003). Advertising, Promotion, & Supplemental Aspects of Integrated Marketing Communication. 6th Edition. Southwestern Thompson.

Celeste LaClaire Learns †A Ghost In My Suitcase Essay

The title of the novel is A Ghost in my Suitcase by Gabrielle Wang. The setting of the story is in China, a long way away from where the of import character Celeste lives in Australia. The two main themes in the novel atomic number 18 Celestes sense of belonging and her familys tradition of ghost-hunting. Celeste met many people during her travels in China and she learnt more about herself and who she really is from the people she encounte blushful. Celeste learnt that for generations, her family hasten been ghost-hunters and that was what godlike her to be brave throughout her daring, adventurous journey.Celeste also discovered that you have to be smart and cunning to survive on your own and that you should never umpire a person or a book by their cover. Celeste learnt that not everyone is as they appear. They puke have deep, dark secrets hidden behind large, unopened doors. Celeste utter Learn what Por Por? To be a ghost-hunter Por Por replied, To be a ghost-hunter? I say shocked. Yes. Its what our family has been doing for generations Por Por said page 67 and 68. She learnt how people can appear to be totally different than what you think and even have skills they feeling they never possessed.When Celeste was in China, she learnt to forgive tinkle Ting for her rude behavior after she apologized. Celeste vista to herself I see Ting Ting squatting in the corner looking inside the drawer of a large cabinet. She spins around. When she sees me, her face blows up red and angry What are you doing here? she yells, getting up and rushing towards me. She pushes me hard and I fall out the doorway and onto the floor. page 29. Later in the story, Ting Ting said, I was thinking, we have a lot in common, you and me. You lost your mother. I lost my parents. We have the same por por and we are both ghost-hunters.We could almost be sisters. page 167. Celeste learnt that when people apologize for what they did, and truly mean it, then you can forgive them and m end friendships and relationships together. When Celeste was in Bao Mansion, she learnt that in frightening or scary situations, you have to be brave. She had to stand up for herself and face the evil ghost of Shen Dai Pa. Celeste thought to herself I feel so helpless. But then I remember something Istill have my ghost song. Nobody can take that away from me. page 156. She learnt to be brave from situations like this and she can use her skills in the future.Celeste learnt from passed events and others that life sentence is not always fair. Celeste learnt that people abandon you when her mother died. People close to you pass away, almost without notice, so unexpectedly and that plays a major impact on your life. It leaves you so sad and depressed. She thought sorrowfully to herself Before Mama died I felt as if I could wrap up the day and put it in my pocket and know exactly what it was going to be like the next morning.But now I feel trapped, as if Im in a giant spider web page 2. When people leave you, it can often be hard to get your head around it things that you can normally do with ease become hard, you get distracted, you cant think straight and I know for a fact that anything that triggers a thought or memory could make you burst out crying.Celeste learnt many things about herself throughout her journey and the reason for this is that she travelled with her family to new places and got to know people better. The main knowledge that she gained from her trip is that sometimes you need to forgive, life is not always fair, you have to be brave and that not everyone is as they seem. In circumstances, you have to be brave, even if it means facing your worst fears and overcoming them.

Food Marketing, Consumption, and Manufacturing Essay

Food Marketing. Food products often involve the general lead astraying approaches and techniques applied the marketing of other kinds of products and services. In victuals marketing, topics such as test marketing, segmentation, positioning, staging, targeting, consumer research, and market entry strategy, for example, ar highly relevant. In addition, food marketing involves other kinds of challengessuch as bartering with a perishable product whose quality and availability varies as a function of current harvest conditions.The value chainthe extent to which sequential parties in the marketing channel add value to the productis particularly important. Today, bear upon and new distri scarceion options provide increasing increasing opportunities available to food marketers to provide the consumer with convenience. Markting, services, and processing added do, however, result in significantly higher costs. In the old days, for example, consumers grapplency have baked their own br ead from locally grown flour. Today, most households bribe pre-manufactured bread, and it is estimated that the farmer receives only near 5% of the price paid by the consumer for the wheat.Demographics and Food Marketing. The study of demographics involves understanding statistical characteristics of a population. For food marketing purposes, this whitethorn help firms (1) understand the current market place (e. g. , a firm interested in entering the market for sports drinks in a given country, or worldwide, might enthroneigate the number of pot mingled with the ages of fifteen and thirty-five, who would constitute a particularly significant market) or (2) predict future trends.In the unite States and Ger galore(postnominal), for example, birth rates ar relatively pathetic, so it can be predicted that the demand for school lunch boxes give probably decline. Therefore, firms marketing such products might see if they, instead, can shift their resources toward products consume d by a growing population (e. g. , bait boxes for a growing population of retired individuals who want to go fishing). Food marketers moldiness consider several issues affect the structure of a population. For example, in some rapidly growing countries, a ample percentage of the population is concentrated among young generations.In countries such as Korea, China, and Taiwan, this has helped stimulate economic growth, while in certain poorer countries, it puts pressures on society to accommodate an increasing number of people on a fixed amount of land. Other countries such as japan and Ger legion(predicate), in contrast, experience problems with a graying society, where fewer non-retired people are around to suffer an increasing number of aging seniors. Because Germany actually hovers around negative population growth, the German government has issued bulky financial incentives, in the forms of subsidies, for women who have children.In the unite States, population growth occurs both through births and immigration. Since the number of births is not growing, problems occur for firms that are dependent on population growth (e. g. , Gerber, a manufacturer of bodge food). Social class can be used in the positioning of food products. One strategy,upward pull marketing, involves positioning a product for mainstream consumers, that word-painting the product as being consumed by upper class consumers. For example, Haagen-Dazs takes care in the selection of clothing, jewelry, and surroundings in its advertisements to portray upscale living, as do the makers of Grey Poupon mustard.Another strategy, however, takes a diametrically opposite approach. In at level positioning, blue collar families are portrayed as such, emphasizing the work class lifestyle. Many members of this demographic group associate strongly with this setting and are proud of their lifestyles, making this sometimes a viable strategy. An advertisement for sweet almond Joy, for example, features a struggling high school student being quizzed by his teacher remarking, fewtimes you feel like a nut, sometimes you dont Nowadays, by the way, social class is often satirized in advertising, as evident in the Palanna All-Fruit commercials while the matron faints because the police officer refers to the fruit preserves as jelly. Demographics in the U. S. have significantly affected demand for certain food products. With declining birth rates, there is less demand for baby foods in general, a trend that will continue. Immigration has contri simplyed to a demand for more diverse foods. Long working hours have fueled a demand for prepared foods, a category that has go through significant growth in supermarkets since the 1980s.Food Marketing and Consumption Patterns. Certain foodssuch as chicken, cheese, and soft drinkshave experienced significant growth in consumption in recent years. For some foods, total market consumption has increased, but this increase whitethorn be primarily b ecause of choices of a subgroup. For example, while many Americans have reduced their intake of pork due to concerns about fat, overall per capita consumption of pork has increased in the U. S. This increase probably results in large part from immigration from Asia, where pork is a favored dish.Consumption of certain other products has decreased. Many consumers have replaced whole milk with leaner varieties, and substitutes have fuck off available to reduce sugar consumption. Beef and egg consumption have been declining, but this may be reversing as high protein diets gain increasing favor. Some food categories have seen increasing consumption in large part because of heavy promotional campaigns to stimulate demand. International Comparisons. Americans generally dribble a significantly smaller portion of their income on food than do people in most other countries.Part of this is due to American affluencein India and the Philippines, families are estimated to spend 51% and 56% of t heir incomes on food, respectively, in large part because of low average incomes. Food prices also tend to be lower in the U. S. than they are in most industrialized countries, leaving more money for other purposes. Americans, on the average, are estimated to spend 7-11% of their income on food, compared to 18% in Japan where food tends to be very expensive. This is because food prices are relatively low, compared to other products, here. Food outlets. Food, in the United States, is sold in a diversity of outlets.Supermarkets give tongue to a broad assortment of goods and generally offer lower prices. Certain convenience productse. g. , beverages and snacksare provided in more outlets where consumers may be willing to deliver higher prices for convenience. Distinctions between retail formats are increasingly blurrede. g. , supermarkets, convenience stores, and restaurants all sell prepared foods to go. A small number of online retailers now sell food that can be delivered to consu mers homes. This is usually not a way to reduce costswith delivery, costs are usually higher than in supermarketsbut rather a way to provide convenience to time-pressed consumers.Internationally, there are large variations. In developing countries, food is often sold in reach markets or in small stores, typically with more locally produced and fewer branded products available. Even in many industrialized countries, supermarkets are less greenness than they are in the U. S. In Japan, for example, many people show in local neighborhood stores because it is impractical to drive to a large supermarket. In some European countries, many people do not own cars, and thus smaller local shops may be visited frequently. Food is increasingly being consumed past from the homein restaurants, cafeterias, or at food stands.Here, a large part of the cost is for preparation and other services such as ambiance. Consumers are often quite willing to pay these costs, however, in return for convenience and enjoyment. Government Food Programs. Government food programs, in addition to helping low income households, do increase demand for food to some extent. In fact, increasing demand for farm products was a greater motivation than helping poor people for the formation of the U. S. food stamp program. The actual impact on food stamps on actual consumer demand is limited, however, due to the fungibility of money.It is estimated that one dollar in food stamps increases the demand for food by 20 cents, but when food stamps are available to cover some food costs, recipients are likely to detach much of the money they would otherwise have spent to other necessities. Food Marketing Issues. The food industry faces numerous marketing decisions. Money can be invested in brand building (through advertising and other forms of promotion) to increase either quantities demanded or the price consumers are willing to pay for a product. coca Cola, for example, spends a great deal of money both on perfecting its formula and on promoting the brand.This allows Coke to charge more for its product than can makers of regional and smaller brands. Manufacturers may be able to leverage their existing brand names by developing new product lines. For example, Heinz started out as a brand for pickles but branched out into ketchup. Some brand extensions may involve a risk of damage to the original brand if the quality is not good enough. Coca Cola, for example, refused to apply the Coke name to a diet drink back when artificial sweeteners had a significantly less attractive taste.Coke created Tab Cola, but only when aspartame (NutraSweet) was approved for use in soft drinks did Coca Cola come out with a Diet Coke. Manufacturers that have invested a great deal of money in brands may have developed a certain level of consumer brand loyaltythat is, a tendency for consumers to continue to acquire a preferred brand even when an attractive offer is made by competitors. For loyalty to be pres ent, it is not enough to merely observe that the consumer buys the same brand consistently. The consumer, to be brand loyal, must be able to actively resist promotional efforts by competitors.A brand loyal consumer will continue to buy the preferred brand even if a competing product is improved, offers a price promotion or premium, or receives preferred display space. Some consumers how multi-brand loyalty. Here, a consumer switches between a few preferred brands. The consumer may either alternate for variety or may, as a rule of thumb, buy whichever one of the preferred brands are on sale. This consumer, however, would not switch to other brands on sale. Brand loyalty is, of course, a matter of degree.Some consumers will not switch for a bind discount, but would switch for a large one or will occasionally buy another brand for convenience or variety. The Four Ps of Marketing. Marketers often refer to the Four Ps, or the marketing portfolio, as a way to describe resources available to market a product * Product. Firms can invest in the product by using high quality ingredients or doing extensive research and development to improve it. Both McDonalds and Burger King, for example, literally spend millions of dollars to perfect their French friesIn todays Western markets with varying tastes and preferences, it has generally been found that products that offer a specific benefite. g. , a very tart taste in jamtend to fare better than me, too products that merely imitate a competitors products. less(prenominal) is known about Eastern and developing countries. * Price. Different strategies may be taken with respect to price. Generically, there are two ways to make a profitsell a lot and make a small margin on each unit or make a large margin on each unit and settle for lesser volumes.Firms in most markets are better off if the market is balancedwhere some firms debate on price and others on other features (such as different taste preferences for different segments ). The same idea applies at the retail level where some retailers compete on price (e. g. , Food-4-Less and Wal-Mart) while others (such as Vons Pavillion) compete on service while charging higher prices. * Distribution. Most supermarkets are offered more products than they have space for. Thus, many manufacturers will find it difficult to get their products into retail stores.

Meet food and safety requirements when providing food and drink for individuals Essay

1.1 nourishment safety hazards when preparing, lot, storing and smashinging by food and take ins are of three types, namely, biologic and chemical hazards.1.2this is important because it prevents food poisoning for the individual for e.g. if i dont take all the necessary precautions when preparing food or drink, the value substance abuser may get food poisoning which could end with the service user going into hospital. food poisoning is caused when spoild food is eaten, it can be passing unpleasant, and in worst case scenarios it can be fatal, particularly in high- try group clients. the most common cause of illness from food is bacterial contamination.1.3personal evasive uniform must be used when handling food and drink because dust and bacteria from our clothes can contaminate the service users food and drink. for e.g. we go out in break and have a coffee in a coffee shop, when some ace at the next control board is sneezing , after going in the service users home we have to use protective clothing because bacteria from our own clothes may contaminate the food and drink we prepare.1.4surfaces, utensils and equipment must be reinvigorated in advance beginning a new task because bacteria from the left over pieces of food exit contaminate the freshly cut/handled food, also chopping boards used for chopping vegetables must be processed before chopping meat if disassociate boards are not available in a service users home.1.5some of the cooked food products gets extremely quickly contaminated, as food waste promptly and safely. meat, fish, poultry, dairy products, cooked pasta and rice are completed for bacteria to grow. thats why we must dispose orclear meals leftovers immediately. for e.g. if the service user left some rice or meat in the pan, we must cover it immediately after the meal and store it in the fridge scarcely only for a few hours (e.g. lunch till supper, but not till next days lunch) if that leftover is not consumed at supper, we mus t dispose it in the bin for food waste. also we must wash up the pans, plates, cutlery etc after clearing the food to not leave time for bacteria to grow and develop.1.6when storing food we must follow some guidelines to check its safety, for e.g. to keep apart unprocessed and cooked food, keep apart dairy product, meat products, eggs and vegetables because this is the way of preventing cross contamination.2.1 hands should be washed quite on a regular basis when handling food, they should be washed before preparing food, in-between dealing with raw and cooked foods also if you were to come in contact with a service user you should and so wash your hands.2.2step 1 wet hands thoroughly under warm running water and squirt liquid soap onto the palm of one hand. step 2 rub your hands together to make lather.step 3 rub the palm of one hand along the back of the opposite and along the fingers. then repeat with the other hand. step 4 rub in between each of your fingers on both hand s and round your thumbs. fall in particular attention to your nails. you many need to use a nail brush. step 5 rinse off the soap with clean water.step 6 dry hands on thoroughly on a disposable towel.2.3every person working in a food handling bailiwick must maintain a high degree of personal cleanliness and wear suitable clean and where appropriate protective clothing. clothing is a common spring of contamination of foodand may arise form foreign bodies e.g. buttons, fibers and debris pathogenic (harmful) micro-organisms via cross-contamination from dirty clothing. clothing must be clean and should be changed regularly to maintain hygienic standards and protect food from the risk of contamination where open high risk foods are being prepared or handled, protective clothing must be worn.2.4surfaces, utensils and equipment must be clean before beginning a new task removing matter on which bacteria grows reducing the risk of foreign matter in food preventing cross contamination e.g. direct, indirect3.1practices to control hazards when preparing and serving food and drink using seperate boards and utensils for different types of food e.g. raw meats and vegetables, using colour-coded chopping boards, making sure that food is thoroughly cooked according to guidelines e.g. not reheating more than once, following microwave instructions, ensuring frozen meat and products are thawed before cooking. cooking or reheating immediately before serving, washing ready-to-eat product, serving foods e.g. keeping hot or chilled food at correct temperature, nott topping up sauces, excluding mental faculty with food poisoning symptoms.3.2prepare and serve food and drink in ways that minimise risks to own safety and that of others other e.g. children and adults who eat the food staff preparing food following good food handling and serving practices maintaining personal hygiene keeping any cuts or lesions completely covered wearing protective clothing minimising food handlin g e.g. using log handled servers importance of cleaning as you work replacing covers over food in preparation areas and serving areas keeping preparation and serving areas clean and tidy3.3 check that individuals have finished eating before removing utensils and crockery you encourage individuals to wash their hands and clean themselves at the end of the meal. remove or assist individuals to remove used utensils and crockery follow organisations policies and practice to dispose of stale or unusable left-over food you clean work surfaces after use with appropriate cleaning materials clean and store cooking utensils and equipment correctly or return them for cleaning wash your hands and ensure your own cleanliness and hygiene after cleaning utensils, crockery and equipment4.1 following recommended time limits for food at room temperature not leaving food and drink to accumulate in food areas4.2 not leaving food waste near foods or preparation areas replacing bin lids correctly keeping bins away from food areas hand washing after handling waste foods regular emptying and cleaning food waste bins keeping external refuse areas clean4.3 using seperate sinks for cleaning and food preparation thorough cleaning and disinfecting disposing of cleaning cloths or disinfecting disinfecting cleaning materials4.4 all utensils to be stored seperately on a rack identify them upside down once dry put it in clean, dry storage shelves5.1 high risk food e.g. ready to eat, storing immediately after rescue checking box regular cleaning of food storage areas and refrigerators separating ready to eat and raw foods stock rotation correct temperatures e.g. store rooms , refrigerators, freezers suitable packaging and pest proof containers not storing foods in opened cans cleaning spills in storage areas immediately5.2 using covered containers keeping raw food separate from high risk foods e.g. raw food at the bottom of the fridge storing perishable foods in dry conditions us ing clear labeling checking use-by dates6.1 government agencies e.g. food standards bureau policies and procedures in own setting legislation food packaging6.2 own job description line manager food hygiene qualifications tutor/ assessor

Impact of Technology on Mankind and the Natural World Essay

Hu spells have impacted this world greatly with the increase of technological advances. For the most part, though these things have been helpful in creating a Global Community, the impact of this rush of technology has been negative. The fast-paced industry of technology is of the mind posit of faster, better, more efficient. This betterment of the online technology has left a lot of waste in its path. Old computers and cell phones have little use anymore and are hard to recycle. Although there has been a huge negative impact there also have been some great positives that have helped in bring the world closer together.In respect to Transportation, we have made more progress in the last ten years than we have in the last century. We have quickly set up huge diversity in the market of transportation now it is possible to travel father than ever before. With this ease of travel, trade and tourism booms and has to created associate about the world leading to co-operative programs lik e the United Nations, the Red Cross and co-operative space programs.These kinds of connections would non be possible without the growing communications trade that has rise up in the last thirty years. With television many are able to access news broadcasts from around the world, getting exposure to the variety of cultures around the world. Unfortunately less than 30% of the worlds population has this advantage. Although, it can also be argued that its not much of an advantage the way the westerly World uses it, most teens by the time they graduate will have watched over 15,000 hours of television a waste of valuable time most would say.However, with the wander of communications technology we have, knowledge is becoming more accessible. Information is available at the click of a aloneton facts on a new stem take only a search on Google. With the invention of internet, a new variety of voices are being heard. Sharing opinions and ideas with someone on the another(prenominal) sid e of the world costs little to nothing and has served to spread different cultures. On the other hand, because of this western has begun to dominate the world. Through movies and Hollywood, the population is mimicking the North American way of life.Even with all these advantages, the gap between the rich and the poorcountries is increasing due to their lack of access to these advances in technology. North American consumerism is answerable for keeping them that way. Our desire for cheaper clothing of good quality has caused the best land of Indonesia and China to be planted with the crops needed to make these products instead of planting pabulum to feed their starving population. With scientific advances we are able to prevent their crops from insects, disease and drought. We can now create genetically modified corn that will come through the necessary nutrients that will allow children to drive off disease that normally would kill them because they just dont have the immune sys tem to fight it. But instead we sell it to the highest bidder, make a profit and never think twice about how much our new Nike shirt really cost.Overall, mans technological inventiveness has brought about half the world closer together. Physically, the distances are no longer unimaginable and communication is easier and cheaper but this technology has not been used to bring all the countries equality, or at least helped the poorest countries to have reasonable living conditions. Instead our small percentage of the worlds populations consumes the majority of the worlds resources. If this is advancement, then my definition must be horribly wrong. Somewhere along the line we lost all idea of equality deep down countries. If were not inventing new ways to make the world better, arent we just making it worse? We are destroying our ozone with pollution, leaving marks on the moon, causation cancer and turning our planet into one big oven. It doesnt sound much like improvement these inve ntions can be used to better the world, but collectively we being the next generation have got to take the first step.

Global Warming and Water Resources Essay

Climate change is a global problem. Its causes a string of effects unless particularly, it affects water resources. As global warming affects the maritime ecosystems and as it contributes to the melting of the diametrical icing the puck caps, mankind is facing a bleaker future. Climate change, withal know as global warming or the greenhouse effect is caused by the excessive amounts of greenhouse gases such as carbon dioxide in the Earths atmosphere. These greenhouse gases prevent heat from escaping the atmosphere resulting in a considerable warming of temperature.This phenomenon results in many problems. This greenhouse effect is natural and without it, the Earth would be too cold to sustain the current ecosystem, but the problem is the warming of the planet is reaching very high levels (West, What is the Greenhouse). The melting of the polar ice caps is a major concern especially when talking of global warming. One particular aspect is that the melting of the polar ice caps wil l result in insurrection sea levels. According to the National Snow and Ice Data Center, sea levels would rise by as much as 230 feet if all the polar ice caps melted.This will provide a threat to flock especially those living near the coastlines (5 Deadliest Effects, 2007). The ice caps are formed from fresh water and the melting of these polar ice caps makes seawater more saline. Thus, it creates an imbalance in the marine ecosystem. In one case, swarms of jellywish invaded the waters near the coastline where they usually do not reside in. A survey by Oceana indicated that they are ten jellyfish for every square meter in slightly coastal areas in Spain.According to Frances Peters from the Institute of marine Science in Barcelona, higher water temperature and higher water salinity forces these creatures to move to waters near the coastline (BBC, 2008). The melting of the ice caps excessively threatens different species of animals in the arctic region. Due to the changes in the ir natural habitat, some animals in this part of the world may find it hard to adapt to the changes which stooge ultimately head for the hills to their extinction (5 Deadliest Effects, 2007). Climate change also results in seawater turning into acid.Excess carbon dioxide is absorbed by the sea and when carbon dioxide is mixed with seawater, a weak type of carbonic acid is formed. Erosion provides the waters with a natural buffer to the acid which is the calcium coming from rocks that underwent weathering. However, rising carbon dioxide levels pay back began to alter this balance. The rising acidity of seawater poses a threat to the thriving marine ecosystems including the corals (Spotts, 2004). A huge portion of the Earth is water and water is a main component of life.If water resources are affected by climate change, thus, all living things would be affected. A disturbance in the balance of marine life as an effect of global warming will affect the worlds food supply since many people rely on fish as food. Coral bleaching results in the fish having no food or shelter (Markey, 2006). Climate change has also resulted in many problems for people such as droughts and floods. These two incidents affect food production. Droughts constitutes in the absence of an irrigation system for the field while floods destroy planted crops.Drinking water also becomes a problem in some extreme cases of droughts (Struck, 2007) Experts indicate that it is not too late to stop global warming. It may be prevented by in the raw down on the greenhouse gas emissions which is why the Kyoto protocol came into existence. The Kyoto Protocol aims to bring down emission levels of countries that have ratified it. The United States refused to ratify the Kyoto Protocol which 178 countries signed on the ground that it will have severe economic effects on the country.Many criticized the administration of George W. Bush for such a chemical reaction (West, Should the United). Methods of limit ing greenhouse gas emissions can be done to curb the problem such as using more environment-friendly means of transportation and resorting to zilch sources that produce no greenhouse gas emissions. These can be done by countries to limit their greenhouse gas emissions to comply with the demands of the protocol. Electrcic cars or other substitute(a) vehicles that produce no emissions should be adopted.Using coal to produce electricity should also be put to a halt since it produces huge amounts of carbon dioxide. thither are many alternative energy sources aside from fossil fuels such as solar energy, wind energy, geothermal energy an hydroelectric energy. every(prenominal) these can produce virtually no amount of greenhouse gases and are even more economical. If every nation would adopt these steps, global warming could easily be stopped and reversed. The challenge here is the transition.It would take great effort to completely change all energy sources to more environment-friendy energy sources. The use of non-fossil-fuel-powered vehicles may also be difficult to adopt since not all people can afford to get a new vehicle at a devoted time. Adopting these steps eliminate dependence on oil and oil-producing countries. On the other side of the fence, these steps would result in decreased revenues from oil which could render some people jobless. Educating the public would also be an important step to make them more aware.This would not be too hard as a motion since the media is now becoming more aware of environmental concerns such as global warming. Politicians are also starting to put attention on the subject. All these steps must start from government efforts since they have the resources and the attention of the public. The steps must be done in large scale proportions. Even olive-sized efforts to help decrease greenhouse gas emissions but the cooperation of everyone is needed to really have an effect. Legislating laws to demand compliance would be a via ble step.

Economic Order Quantity

Economic parade quantity is the high society quantity that minimizes amount of money inventory holding bells and ordering costs. It is one of the oldest classical production scheduling models. The framework employ to determine this order quantity is also known as Barabas EOQ Model or Barabas Formula. The model was essential by Ford W. Harris in 1913, but R. H. Wilson, a consultant who applied it extensively, is given credit for his in-depth psychoanalysis EOQ applies only when demand for a product is constant over the category and each new order is delivered in full when inventory reaches zero. There is a fixed cost for each order placed, unheeding of the number of units ordered. There is also a cost for each unit held in storage, sometimes verbalised as a percentage of the purchase cost of the item.We want to determine the optimal number of units to order so that we minimize the integrality cost associated with the purchase, delivery and storage of the product. The requir ed parameters to the solution are the total demand for the year, the purchase cost for each item, the fixed cost to place the order and the storage cost for each item per year. Note that the number of times an order is placed will also continue the total cost, though this number can be determined from the other parameter.* A = Demand for the year (Annual usage/sales in units * Cp = hail to place a single order (order cost ) * Ch = Cost to hold one unit inventory for a year (annual carrying cost per unit)

Recruitment and Selection Os a Sales and Marketing Manager

Company has somewhat 15 Vacancies at any habituated period and 80% of new hires atomic number 18 leaving within probation period. Further he has recruited a former owner of a catering service in UK as the Sales and Marketing motorcoach of rudiment biscuit Company promising that Mr. Benjamin will bring at least 10 new strange customers within the send-off 6 months, and Mr. Benjamin has not introduced any of customers to the company he has only given total cost of exceeding Rs. 250,000/= per month to the company. Possible alternatives were given like Do Post Mortems, care the problematic employee to get back on track, Offer an internal transfer and Termination etc.This project explanation discusses the importance of good enlisting at technical and film directorial levels and the implications that are encountered as a settlement of ad hoc recruitment processes. Recruitment is a responsibility of all(prenominal) manager in the Organization. The Project news report is divi ded into five sections namely Problem Identification Right number of people at estimable jobs at reclaim times Handling Mr. Benjamins situation Conclusion Recommended Recruitment and natural selection Procedure for ABC Biscuit Company. 2. Problem Identification Managing people is a definite challenge both at strategic or even organizational levels.Thus, human resources are well managed and developed in alignment with the organizational goals and strategies. It has been observed that for any organization to achieve its stated objectives and goals there is the need for counsel to put in place policies or strategies that will help attract the best of employees to strive towards the proceeding of organizational objectives. It has also been observed that the performance output of employees of ABC Biscuit Company is of uncreated busy to management of ABC Biscuit Company as it affects pproduactivity and the development of the company.Following are some major issues that form been f ound in ABC Biscuit Company 2. 1 Poor HR Planning and perplexity An incompetent and poorly functioning human resources department reflects the overall state of affairs of an organization and its viable uncompetitive position in the marketplace. According to ABC Biscuit Company case study, company has around 15 vacancies at any given time which proof that company has bad HR planning. unspeakable HR planning ensures that the HR assets of the organization are not aligned to organizational goals and objectives. . 2 advanced turn over It has also been observed that the performance output of employees of ABC Biscuit Company is of prime concern to management of ABC Biscuit Company as it affects pproduactivity and the development of the bank. Importantly, some of the new employees who are not able to improve and adjust to their new working environment resign within first 6 months of their job leading to employee turnover of 80% and this affects the organization in terms of cost and ppro duactivity. 2. 3 Finance manager handling all recruitmentsNot having a proper Human Resource solicitude is a disaster for any company. As we can see from ABC Biscuit Company, Higher Management has decreed Finance Manager (Mr. De sylva) to handle all recruitment of the company which is a wrong decision. When Finance manager perform multiple roles, according to case study give Mr. De Silva has to handle all recruitment apart from finance management, HR processes unlikely to become a priority unless a crisis occurs. Most of the employees whom he has recruited were his relatives and once who are known to him.Clearly we can understand that Mr. De Silva has lack of Human Resource Management knowledge. Without having a proper sound recruitment and selection procedure, he has simply recruited relatives and friends for his own personal benefits. 2. 4 Poor recruitment As a consequence of appointing Finance manager to handle all recruitments, Mr. De Silva has recruited Mr. Benjamin, former owner of a Catering Service in UK as the Sales and Marketing Manager of ABC Biscuit Company. This wrong decision has led to a massive issue for the company.There is no hiring strategy in ABC Biscuit Company, without a hiring strategy we unconsciously gravitate to hiring people who share our character traits, which can lead to clash of personality and a division of expectations. 3. Right number of people at right jobs at right times Selecting the right person for the job has never been more classical than it is today. Hiring the right people for the right positions at the right time is a key ingredient in creating a successful company. This is not easy to do, and most companies falter in this area.In order to ensure ABC Biscuit Company place right number of people at right jobs at right times following can be taken it to action 3. 1 Build and nurture relationships with every personal line of credit unit Managers and executives of ABC Biscuit Company need to be connected to other b usiness units and departments so they know when activities in those areas of the business are likely to create products.

Football teams for the prison inmates Essay

Starting in the early 1930s, state penitentiary facilities began forming football game police squads for the inmates. Because many people of that time thought this was inappropriate, prison football teams did not become common until the 1970s. They play a 16-game season in the fall and have a prison Super Bowl in December. Each facility has 3 teams of 25 players each, with 8 players per team on the field at a time (5 linemen and 3 backs) instead of the usual 11, due to the littler fields.The convicts compete with the teams within the prison, as well as with teams from other prisons within the state, and willing semi-pro teams. The coaches and players are selected by the facility officials after tryouts, some of which who make it on the teams actually having experience from college and pro football leagues beforehand incarceration. The equipment is befoolated by state colleges and high schools, and ultimately does not cost the prison hardly any money. moreover do the full-conta ct games ever get out of hand?In the beginning, almost every game terminate in a fistfight. But I think the program is more organized and better administer now. Overall, the players display good sportsmanship, while at the same time venting a lot of frustrations says prison guard and referee, Stan Cioccia. So what could prison football be compared to? Babe Wood, prison athletics director at the Tennessee State Prison, has an answer. Id say teams are equal to a junior college team. Once in that respect was a player here from Memphis who could have made any major college team in the country.Its so sad to see a talent like that wasted. But what thoughts do students have on a prison football league? I think its probably better that the inmates are relieving tension through football, as opposed to beating up each other answered Briana Egger (10). However, Parents of the students had divergent opinions. If you committed a crime bad enough to get yourself into the state penitentiary, then I dont think you should have the privilege of playing sports countered Carla Murphy.

Computer Role in Entertainment & the Arts

computing machine Role in delight & the Arts How will my leisure activities be affected by information engineering? Information technology is being put ond for all kinds of enjoyment, ranging from video games to telegambling. It is also being used in the arts, from painting to photography. Lets contemplate s mickletily two examples, medicament and shoot dget. Computers, the internet, and the World Wide Web be standing the system of harmony recording and distribution on its head and in the process ar changing the financial underpinnings of the medicament industry.Because of their high overhead, major record labels typically need a band to sell half a million CDs in order to be profitable, but independent bands, using online marketing, cig bette be slightly successful selling 20,000 or 30,000 albums. Team Love, a small music label established in 2003, found it could promote its first two bands, Tilly and the Wall and Willy Mason, by offering songs online free for (Dowload ingtransferring data from a remote figurer to ones induce computerso that stack could learn to them before paying $12 for a CD.It also puts videos online for sharing and uses quirky websites to reach fans. Theres something exponential going on, says one of Team Loves founders. The to a greater extent music thats routloaded, the more it sells. Many independent musicians are also using the internet to get their music heard, hoping that giving away songs will help them build audiences/*4 The web also offers sources for instantly downloadable tab music. One research engineer has devised a computerized scoring system for judging musical competitions that overcomes the traditional human-jury approach, which can he swayed by personalities and. olyphonicHMI and a Spanish company, PolyphonicHMI, has created Hit Song Science software, which they say can psychoanalyze the hit potential of new songs by, according to one description, reference to a finely parsed universe of attributes de rived from millions of early(prenominal) songs. As for movies, now that blockbuster movies routinely meld live action, and life-time, computer artists are in bombastic demand. The 1999 film Star Wars Episode /, for instance, had fully 1,965 digital shots out of about 2,200 shots.Even when film was used, it was scanned into computers to be tweaked with alive(p) cause, lighting, and the like. Entire beings were created on computers by artists working on designs developed by producer George Lucas and his chief artist. computers as a source of amusement as well as amusement Answer The sources of entertainment has evolved down the ages. But human beings search for entertainment and things that could amuse him or her has been existing since time immemorial. One of the up-to-the-minute form of entertainment for the present civilization is computers.With inbuilt and loaded computer games, availability of softwares which digest you to paint, listen to music, watch videos, movies and also supply you to create music or videos or movies computer has sincerely proceed a major source of entertainment for the people who are computer savvy or at least computer literate. Other than this, the obvious source of entertainment on computers is the internet which not hardly connects you to the rest of the world but also allows you to find your amusement right at internal.Chat rooms allow us to connect with like minded people and discuss with them about our favourite topics. Messengers also allow us to connect to your friends across the world and talk to them. Websites which carry news and some other matters related to entertainment become a major source. Online games allow us to play with other people who have approach to that game in a virtual world, while we are all seated in our own room in front of our PCs. Innumerable examples of internet as an entertainment source can be quoted.Now with Microsoft and Google promising to built the complete virtual structures of any city in the world on the internet, people would not have to travel to those people on holidays in order to explore and enjoy the city. They just have to log on to the Google World or the Microsoft site and explore the city online where they can passing game down the streets enter buildings and even make purchase while they are gossiping about the prices with the other customers in the shops. Now can there be any doubt that computers are a briny source of entertainment and amusement in this generation?Computer Games & Entertainment The computer games and entertainment stock is a fast growing multi-billion dollar worldwide business, with games platforms ranging from Playstation 3, Xbox 360, Nintendo Wii, mobile and handhelds including iPhone, iPad and Android phones, PC-based, and massively multiplayer online games (MMOG) involving tens of thousands of people. With ongoing substantive demand for graduate computer games programmers from the UK and abroad, this MSc will produce g raduates who are well positioned to get a job in this exciting worldwide industry.Potential employers include EA, Ubisoft, Sony, Activision, Microsoft, Cinesite, Framestore, and some more. In a wider sense, the influence of computer games programming is spreading to other digital media industries outside games, as seen in products such as game Life, Habbo Hotel and Bebo, or as seen in other entertainment industries such as special effects for television, videos and movies. Computer games are starting to fundamentally change the way people interact with computerised systems.Computers isnt limited to the areas where we most extend to find it such as business and industry. Its also being widely used in entertainment and arts world. These are almost as Sports If there is a perfect way to pitch a ball, execute a spin on the ice, or take off from a ski jump, computers can find it. By analyzing the motions of the best athletes, sports trainers and kinetic specialists establish profiles. Other athletes can compare themselves to those profiles and try to mend their own styles and moves. Thus computer can be taken as a crucial section now in entertainment ndustry, with more and more multimedia content being planned, and built many applications as there are entertainers and artists. People look forward to the entertainment for recreation, so that they can mortify their stress and strains of their complex machine like schedules. All our traditional entertainment utilities like music, movies, sports, games, etc. are now affected by IT, one can have all these services, sitting at home and enjoying themselves. Computers are used in entertainment to create or enhance a production or performance.The tools have become so sophisticated that its becoming almost impossible to distinguish between the real and the artificial in the film and the photography. Movies If you have seen Titanic, matrix, Jurassic Park or animated cartoons on any TV channel, can you question the impo rtance of Computers in the film industry? With the aid of sophisticated graphics and animation packages the special effect technicians can create any illusion. Computers help in improving productivity by automating time consuming, repetitive and monotonous processes.They give the movie makers a lot by giving them the ply to create the kind of special effects they want. Computers are widely used to create special effects in Big Budget movies. They are also extensively used behind the scenes to edit film during the production process. Scanners are generally used to help create complex twisting motions. New movies are developed using computer graphics, animations etc. which resemble real life events, thus reducing court as well as time involved in the making of such movies. Music The use of technology in the world of music is an unavoidable fact.Any musical composition that we hear today goes through and through a technological process at some point. Music allows you to edit recorded music or even create your own. With the computer connected to a stereo or synthesizer, you can be your own composer and audience. Both artist and sound engineers are finding novel applications for computer in their work. There are lot of Music Composition languages that provide ways to create music on a computer some are Music, Symbolic, Composer, Fugue and so on which run on different platforms.Animations In in the first place days, Bugs and Bunny, the road Runner, were laboriously hand drawn in the hundred of the thousands of frame needed for each cartoon but now computers are doing much of the repetitions work. The computer can create outer space, alien characters, and extinct-animals and so on without the need of creating their physical models. The filmmaker then integrates these backgrounds and characters with the real characters seamlessly. Example is Jurassic Park. .

Panopticism he states that the development of discipline Essay

In Michel Foucaults (1975) excerpt, Panopticism he states that the development of discipline in the 18th and 19th centuries came from he emergence of prison as the course of action of punishment for every crime. During these times the major crimes committed were from the French Revolution and the major riots and civil upheaval in the French society. In these prisons the Panopticon puts the inmates in a different state in which each oneness is there own separate individual. Foucault states that the major effect of these Panopticon are that they induce the inmate in a state of conscious and permanent visibility that assures the automatic functioning of power. Such a structure allows individuals to be seen and restricts their cleverness to communicate with the security, the warden, or other prisoners. In this case, crowds are nonexistent and each person is absorbed to their cell where they can be viewed by the watcher. He states that this new form of punishment lead to the develop ment of a whole new kind of individuality for bodies. The brilliance of this prison is that the Panopticon forces blindness onto the prisoner where he or she is never sure if someones watching or not, inducing a virtuous form of paranoia, keeping community in place.When a person is accused of a crime, society finds upon itself the accountability of punishing him or her. The question of morality, however, is finding the perfect punishment in compensation of the crime that was committed. With the Panopticon, quite a than breaking them down physically by using tortures homogeneous the thumbscrew or whips, prisoners can be rugged down mentally, which allows the reconstruction of their mentality. This entire theory is effective due to the natural desire that people in general have to conform to societys pressures. After all, it is ingrained in the natural cosmos of humans to know that in order to survive, everyone needs a place in society whether it is as the businessman or as a j oker. The fear of complete abandonment from this institution allows the trunk to buy the farm properly.Next, the Panopticon is essential to society in its ability to give aprisoner the chance of keeping himself or herself to become a crucial part of society again. Instead of seeing revenge on the prisoners, this system allows them to be reformed through and through a force of habit. As prisoners get used to the idea that theyre being watched at all times with or without their knowledge, they adjust their behavior to meet societys standards and norms. Thus, with a strong sense of paranoia, once the prisoner comes out of the Panopticon, he or she volition believe any decisions of breaking the rules. Once the person goes through that phase of the Panopticon imprisonment, he or she is set for a regular life in the real world with human interaction.In addition, with the Panopticon, power isnt centralised in the hands of the warden or prison guards. The mere concept of being spied on causes others to display practice behavior, one that they want to portray to society. The real punishment that the prisoner goes through is one within his or her own mind where due to paranoia, the person shapes up to meet the rules of society in what is right alternatively than wrong. In this case, no one has power over another and even the amount of guards can be lessened the prisoner is unable to tell the difference as to who is watching or how many people are watching. Power isnt given to people but is within the architecture of the Panopticon. There will be no more vicious beatings of prisoners and no more degradation of them. In the end, theyre like everyone else, another everyday person in todays world.Panopticism creates self-discipline forced into play through ones own mentality of paranoia and fear, allowing criminals to be broken down mentally instead of physically, to redeem themselves as a part of society again, and to allow power to not be centralized in the hands o f the warden or prison guards. Its not only an effective system but its also efficient in the way that those separated from society may still have the ability to blend back in after undergoing this type of imprisonment. As a result, the concept of a Panopticon would for certain be better than the status quo where punishment is used and people are locked away behind interdict without given a chance to prove that theyre reformed. Any cruel and unusual punishments that may decease are abolished and finally, for those who have made a mistake or two, redemption is finally possible.

Academic Honesty Essay Example | Topics and Well Written Essays - 250 words

Academic H championsty - Essay ExampleThis means that plagiarism is the act of copying an submitting the make up of another author and claiming the work to be the efforts of the person who is submitting the work and not fine-looking any credence to the author who had certainly authored that piece of work. One of the most modern ways of detecting plagiarism is the map of plagiarism checking applications such as Turnitin. When using this software, the teacher submits the work on the website of Turnitin and the website compares the work from various pedantic and internet databases for similar content that have been submitted by some other individual. According to Green one of the consequences of plagiarism is that it is the breach of faith in the social contract between the reader and the writer (Green, 2008, p.112). Furthermore, students who satisfy in plagiarism may have to suffer severe consequences such as being class-conscious as failed in a particular subject or course and may even be expelled from their educational institute. One of the way through which plagiarism can be avoided is that the writer gives credit to the original author of the content through the use of references. Another way is that the writer paraphrases the content while giving credit to the original author. I promise that throughout my educational period as well as professional life, I will never indulge in the act of plagiarism and any mixed bag of academic

Business Performance and Strategy Assessed coursework Essay

caper Performance and Strategy Assessed coursework - Essay Example. In this context, it can be stated that in the modern-day society, the market for products has become volatile due to the strong competition among several companies. In order to oblige a stable position and competitive advantage in the market with high market sh be, companies are applying several attitude strategies (Andreasen, 2001). In other words, it can be stated that positioning helps companies to build their spirit in the market with profitability. The positioning procedure implemented is used to develop the brand and product fix in the global market. After the advent of globalisation, positioning has become of the essence(predicate) for the companies in order to produce the products and enhance the sales. This procedure of positioning is mainly used for highlighting the products and makes it popular among varied customers (Dabija and Abrudan, 2008).Contextually, market positioning is a method through wh ich the brand name of the company is dictatorially influenced with the help of marketing mix. The separate positioning refers to the understanding of the core market competency and applying the strategy for greater market share. Positioning is important for every industry and hence in this paper the emphasis is on the automobile sector and its positive impact on Ford Motor Company. However, in the current market, with the increase in competition in the automotive market, the use of the positioning strategy is becoming more significant (Arab British Academy for higher(prenominal) Education, 2014).Ford Motor Company is among the leading brands in the automobile industry. This company was initially known as Detroit Automobile Company (Sinha, 2009). However, the company saw its existence in the world of business in the grade 1903 and was named as Ford. In the current global market, Ford is recognised to be one of the most profitable companies in the automobile

Creative Accounting and Corporate Governance Essay

Creative Accounting and Corporate Governance - Essay Exampleat its shares acquire premium value and (c) payment of high dividends through representing profits in an inflated expression by an over-valuation of assets.Griffiths identifies several such instances where there may be deceptive financial misreporting. Some of these embarrass the practice by so called entrepreneurial Companies to include capital profits from the sale of properties or shares.as operate profits although these had not actually been realized and were subject to speculation booking unrealized capital gains as operating profit despite the fact that some of these so called profits were generated in transactions with argumentation associates or within the same firm. (Griffits 1990122). In such cases, there would often be secret arrangements in place whereby the so called buyer in the transaction could later transfer the assets back to the seller, just subsequently the period when the balance sheet had to be gen erated. Other similar means employed were the reporting of the shed light on profits of associated Companies as a part of their own profits, and keeping an ownership level of the Company at 49 percent, such that group accounts did not have to be consolidated and debts could remain unreported, thereby giving rise to a deceptive perception about its capital structure (Griffiths, 1992 123). Creative Accounting is therefore a deceptive accounting practice that leaves room for unethical financial practices.In the case of maxwell Communications Corporations, the Company produced a set of accounts that looked very healthy, yet a few months subsequently, the Company undergo a financial collapse. Pension funds available in the Company were being diverted to obtain companies which the Chairman Maxwell was interested in. Some of the means that were utilized by Maxwell to hide this pleasure of funds included inconsistencies in the reporting of extraordinary expenses and exceptional items. Additionally, debt was disguised as equity and this penalise

Media Ownership Essay Example | Topics and Well Written Essays - 750 words

Media Ownership - Essay ExampleThe try out Media Ownership talks about the position and power of media in the society and in the country and if its self-will and functioning should be more strictly regulated by laws. Naturally, the media has been tagged as an avenue for entertaining, ratting and educating the public. This is a generalized conception that has been accepted and practiced in several atomic number 18as of the world. But there cannot similarly be any denial of the fact that in some other parts of the world and in realistic scenarios, the media contain been a platform for the promotion of social injustice, misinformation, hyping of political tension, incitement of violence and so on.Lately, and with the introduction of social media, much discussion has even gone on about sanity on the various media platform in adherence of core moral and social values. With all such concerns, the possession of media cannot be left unattended and so the ownership of media should indeed be well regulated and if contingent limited.Presently in America, there is a developing trend where a lot of foreign nationals have taken over the ownership and running of media houses. The activities of such foreign nationals and global corporations are seen in the exertion of media outlets including newspapers, television, and radio. Such freedoms lead to the deepening of freedom democratic practice of the American press. Though there are also the negative effects, which includes the use of such global corporations in the sabotage of the core aims, visions, and aspirations of the American people.

Applications of EHR on Inpatient Nursing Essay Example | Topics and Well Written Essays - 1750 words

Applications of EHR on Inpatient Nursing - Essay ExampleThis paper seeks to discuss application of electronic wellness remember system in inmate nursing. The paper will explore application of the engine room in inpatient nursings assessment, medication, and documentation. It will also explore successful implementation of the electronic health enrol system and its importance in the scope of inpatient nursing. Application of electronic health record in documentation The core function of electronic health record is the development of a reliable information system for faculty. This has led to transition, alongside technological developments, from a manual record retentiveness system to the electronic system through computer technology. The information system has further enhanced the health record system through networking involved instruments, departments, and personnel in the electronics record systems. Documentation is, as a result, one of the applications of electronic health r ecord system through a variety of system applications that includes training of information in facilities such(prenominal) as inpatient nursing facilities. The scope of documentation, based on its definition, includes arrangement of information and availing the recorded information for necessary use. The nursing information system, an incorporated system in inpatient nursing institutions is for example used in documenting information for administrative purposes (Carter, 2008, p. 4). The system manages all information relating to inpatients such as patients admission that provides pertinent details of a patient to the hospitals system (Carter, 2008). Guite et al further explains that electronic health record is used to capture and communicate a patients details for determination of patients needs and evaluation of the patients utility while in the nursing facilities. Coordination also facilitates intimacy of patients needs among personnel on duty (n.d.). Documentation in electron ic health record is also used to facilitate management of information for timely discharge of patients and even transfer of patients to other facilities for specialized attention. Like in admission, documentation, through a centralized operated system facilitates inter departmental communication to put across the need for either discharge or transfer. Similarly, documentation as an element of electronic health record facilitates accounting aspects of health care institutions, a role that is achieved through recording and organization of financial legal proceeding and communication of the information to managers for administration (Carter, 2008). Inpatient nursing facilities also use electronic health records documentation to facilitate direct personal communication among nurses through online chats for instant communication. The application of electronic health record in documentation is therefore based on its ability to develop a bank of necessary and relevant information to inp atient care and to communicate such information to relevant departments and personnel for efficient operations and management. Standardized terms and systems for uniformity in documentation facilitate the efficiency by eliminating language based communication barrier (Carter, 2008). Application of electronic health record in nursings documentation is however subject to legal considerations that aim at preventing malpractices such as fraud. Such rules apply to both EHR technology developers and users in inpatient nurs

Strategic planning (TESCO) Case Study Example | Topics and Well Written Essays - 2750 words

strategical planning (TESCO) - Case Study ExampleThe really core purpose of any business, besides living and profitability, happens to create and keep adding measure out for the customers. A supermarket chain in particular needs to take into g everywherenment note the changing needs and requirements of the customers, depending upon the changing environment, food habits, time management, availability of alternates in the market, increasing awareness near environmentally friendly goods and services etc. This way they can earn the loyalty of the customer composition successfully attracting more customers. Tescos mission statement1 says, Our core purpose is to create value for customers to earn their lifetime loyalty. value creation for the customer proves to be a competitive weapon to retain the customer.Retail Business requires managing a large-minded range of retail skills in the areas of customer gross sales and service, promotion & advertising, store layout, visual merchand ising, economics & accounting, marketing, acquire from suppliers, inventory control, and human resource management. The mission and objective statement must encompass all such fields and activities. Tesco has a long term system for growth, based on four key separate1.3 Principle activities and Products Tesco, the super-market chain is in the business of retailing for nearly 90 categorys now. It is UKs largest retailer, having around 1800 stores in UK alone and more than 2300 stores worldwide, with group sales crossing m 37,070 worldwide at the end of fiscal year 2005. An transnational retailer of food, non-food and retailing services, Tesco currently operates in the China, Czech Republic, France, Hungary, Japan, Malaysia, Poland, Republic of Ireland, Slovakia, South Korea, Taiwan, Thailand, bomb calorimeter and the UK.1.4 Short History It was in the year 1919 that Jack Cohen founded Tesco, when he began to sell surplus groceries from a swoon in the East End of London. In thos e days his first days profit was 1 and total sales of 4. The name comes from the initials of TE Stockwell, who was a partner in the firm of tea suppliers, and CO from Jacks surname. It was in year 1929 that Jack Cohen opened his first Tesco store in Burnt Oak, Edgware, North London. And the journey continues, theres no face back since then.1.5 Microenvironment factors With an emphasis on Globalization and consumerism, role of retailer and supermarkets is continuously on the rise. World over such supermarkets are replacing the street corners shops as the supermarkets offer better quality, branded items and value for money. In fact supermarket chains like TESCO piss now become a formidable brand in themselves. 1.6 Perceived competitive Advantage From the strategic planning point of view, competitor analysis is very primary(prenominal) for any companys long-term survival (Kotler, 1972). Tesco is securing itself a position in the top echelon of an elite group of international retail organizations on account of the number of superstores that it has worldwide and the range of products available. Mintzberg (1994) too, while talking about the changes that have taken place on the strategic planning front, emphasizes the importance of strategic planning.1.7 Future Assumptions David (1999) defined strategy as the match an organisation makes between its internal resources and skills and the opportunities and risks created by its external forces. This assumption forms a pivotal component while planning for future. For such planning, the TOWS (Threats-Opportunities-Weaknesses-Strengths) and SPACE (Strategic Position and Action Evaluation) Matrices prove to be very helpful tools.

Digital Marketing report for Taobao Essay Example | Topics and Well Written Essays - 2000 words

Digital merchandise report for Taobao - Essay ExampleThose who have their products on sale have an option of quoting fixed prices or auctioning their products (Xun&Lixia, 2009).Most buyers visit Taobao because of its transparency since each seller is required to provide working contact knowledge and offer items for sale, which are physically available. The site gives buyers an opportunity to rate services received they can chain armour compliments or complains and the same is available to other buyers to view.Before the year 2003, eBay was the market leader in ecommerce in china where it charged sellers for posting selling items on its online market. Alibaba wanted to get part of this spacious online business hence it established Taobao. Taobao came with extra features including free listings, instant messaging to the seller and buyer, email eagerness to the seller and a secure payment tool. With all this impressive features, its market share jumped from 5% to 60% in only two ye ars of existence, eating into eBays market share that reduced from 80% to 35% over the same period. eBay decided to close down its operations in China in the year 2006 to avoid making further losses.By mid-2007, Taobao controlled a massive 83.6 % of the C2C market share, followed by Paipai and in terzetto place we had Tom&eBay. A graphical presentation is as shown belowThe exit of eBay gave Taobao an opportunity to reinvent itself more given that it did not have any more stiff competition. The company introduced a devote business to consumer platform known as Taobao snapper, which offers exclusively high quality Chinese products to the Chinese market. Taobao mall established its own web link, Tmall.com, which focuses primarily on product verticals and gives clients an excellent shopping platform.In 2008, Taobaodecided to poor boy online sales for the Chinese economy by employing Big Taobao strategy,a strategy that

Land Law problem question Essay Example | Topics and Well Written Essays - 1000 words

Land Law problem interrogative - Essay ExampleNo individual joint tenant retains any specific share in the belongings. The following are features of joint tenancy i) the presence of the four unities which are unities of possession, interest, title and time and ii) remunerate of survivorship. If land is conveyed to more that four someones, the first four of legal age named in the conveyance hold the legal estate as trustees (LPA 1925, s.34(2)) and joint tenants. If the transfer or conveyance contains the following phrases that the parties hold as joint tenants or as tenants in roughhewn or in equal shares or equally or share and share alike (words of breakout). each these and similar terms negate a joint tenancy in equity as discussed in the case of Sleebush v. Gordon & Others 2004 All ER (D) 148 (Sep). But in the absence of contrary evidence, co-owners are presumed to hold the honorable interest as joint tenants in accordance with the principle equity follows the law as held in the case of Stack v Dowden 2007 UKHL 17. However, this presumption can be displaced and should not be embarked upon except in cases of unusual nature. Until recently, where purchasers contributed unequally to the purchase price, there was an equitable presumption of a tenancy in common rebuttable by evidence of contrary intention as held in the case of Goodman v Gallant 1986 1 Fam LR 513. ... Scarborow2004 EWCA Civ 411 (business partnership), and Malayan Credit v. Jack-Chia MPH Ltd 1986 AC 549 (business tenants). One of the great benefits of a joint tenancy with right field of survivorship is that the property does not have to go through probate. remit is the legal process that occurs when one person dies, and a court deals with that persons property and debts according to a exit or, if the person had no will, state law. Probate is often annoying and time-consuming. Joint tenants, however, do not have to go through probate for their property because the transfer of ownership is automatic. 1 Anent the desire of X to leave her share in the house to the bounty in the will, my advise to her is that, under the doctrine of the right of survivorship (jus accrescendi), on the death of one joint tenant, the wide estate remains vested in the surviving joint tenants, who continue to be treated as a single unit. The deceased joint tenants interest ends on death and is subsumed into the interests of the survivor(s) so that null passes to his beneficiaries. Unless the beneficial joint tenancy has been severed prior to death, the dead mans estate will have no claim on the property in question. 2 The right of survivorship takes precedence oer any disposition made in the deceased joint tenants will, or oer any rules of intestacy. Hence, even if X will dispose her share in the house in her will, passing this to the chosen charity, the same cannot be given credence. The law does not recognize an attempt at severance by will because of the right of survivorship. My adv ise to Z is that, if she will apply to the court for an order that No 6 Belitha Villas be sold, she has the onus of proving the severance since she was the one who is seeking